Hey We Don't Have Christmas But...

Actually i'm writing this post because simply today i went to Starbucks and realize that in Turkey we really do have some attention on the christmas themed products. More clearly i could say that, having these multi-country brands help us think and feel that way. Of course, i knew these marketing strategies are working pretty well especially on the holidays in the Christian world, but in a Muslim country? How could they possibly do that?

I guess the reason is simple, we love themed marked products. I mean which would you buy rather: a classic mug like that you also probably won't even recognize during the year or a Christmas special one that only you and a few lucky people could own? It's all about the package and the theme. More clearly, these red and green colors reminds us that we're close to the end of the year; already reminds us that it's winter and cold and we should buy a grande 2012 winter special toffee nut latte. That's the deal, it's that easy and simple to raise up the selling in a non-Christian country. So how about grab a cup of coffee from Starbuck's now?