11 Aralık 2012 Salı

50 Million Dollars Baby


Look how happy she is! Of course it's not that she'd be able to drink all these cans, it's because now that she and Pepsi become global partners, she'll become "Richy Rich" female version. Wow! Really wow! But it's because this partnership costs 50 million dollars (yeah read with your eyes but hear the number in your head) to Pepsi. Some people tell that when it comes to entertainment world, getting old is a disadvantage. Clearly Pepsi didn't care, obviously Beyonce's after pregnancy body haven't heard about it.



Years went by and sorry for the other girls; one went shaved head not a pop princess anymore, other is still our rock imaged pop artist, but Beyonce stayed straight and got solo on this partnership this time, in the year of 2012. I must admit, as this professor in NYU mentioned, these brand ambassadors (singers, actors etc.) are not only "muppets" as some people think in the marketing world. Companies earning much more money through this new strategy and Pepsi got clever earlier to tie down a celebrity like Beyonce. Watch out for the new cans of Beyonce's face on it, dear collectors!

3 Feb 2013 Superbowl Stage- sponsored by Pepsi



Celebrity Couple Twitter-Instagram Split

I guess this title is really reflecting what i feel about the sensational break up of these two. So what? What happened when you didn't see the instapic right under the tweet you put on? I guess waiting for one more second opening the mainpage of instagram, made some people very frustrated. Cuz otherwise i can't explain, all the news about the split on the internet since the split. Come on people we have much more problems bigger than that!


And by the way, even though i like using instagram, i don't think that it's irreplaceable. Before that i was using picnik and i can say that it had much more great filters. And we shouldn't ignore the fact that, there's been a very bloody competition going on in the social media area. So we'll see the pros and cons of this break up on the following days.


So Willy Wonka!



I found out some greatest promotions of brands usually came out of an idea, which took place earlier at some place or time. I always support the original ideas but in this Kit kat promotion for else i liked the point; they clearly inspired by maybe the greatest children book and the later the movie of all time: Charlie's Chocolate Factory.

Charlie's Chocolate Factory Scene
As in the movie, if you are lucky enough to find the special pack, in this case it's the GPS enabled pack,  you'll get 10,000£. In the movie you'd be able to meet Willy Wonka i mean Johnny Depp. I hear some girls choosing the movie prize. Whatever, the point is they created GPS enabled packs so that when you open the pack, your address will be found by the people, who'll give you the prize in 24 hours. Amazing isn't it?



I suggest you to start eating Kit Kat's immediately. And here is the video of Nestlé's new "We will find you" promotion: